366SAM Week 1 Introduction and Overview of International Business.pptx

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366SAM Week 1:IntroductionCritical Issues in Globalisation
Welcome!By the end of this lecture you will:Have an overview of the course, its aims and teaching approach.Be aware of why international business is important in today’s world.Appreciate some of the differences between doing businessinternationally and nationally
About the moduleTeaching teamModule Leader : Dr Maktoba OmarContact :[email protected]Room : WMG20Office open hours : Wednesday2:00-4:00 @Thursday12:00-1:00Sathees KunjuthambyContact :[email protected]Room : WM123Office hours : Thursday 09:00-10:30 & Friday 09:00-10:30
Why Study International Business?Provides the knowledge and skills that are essential for your career intoday's business environmentHelps you make better career assessmentsCompete successfully with peers and future competitorsStay abreast of the latest business techniques and toolsObtain cultural literacy
Learning outcomesIdentify and employ appropriate strategic frameworks to evaluate thestructures of global trade and international business.Critically evaluate the impact of socio-economic, political and legalenvironments on international business.Explain and assess the operational strategies used in international businessand the importance of these strategies in global business development.Analyse the differences between domestic and global business operations.
Critical Issues in GlobalisationHandbook
Lecture activitiesLectures will beinteractive: I want to know what you think!

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