Survey Media Television Final Review

Survey Media Television Final Review - Survey Media...

Info iconThis preview shows pages 1–4. Sign up to view the full content.

View Full Document Right Arrow Icon
Survey Media Television Final Review Technology o Commerce- money o Industry- how you make money, how television is made, industrial questions and industrial issues o Entire reason for TV is because of commercials o What’s allowed o Government has factures Culture and Society o Cultural differences Communication- Key Concepts Communication as transfer- “moving” messages from one to another o Synonymous with “transportation” in 1800s o Linear model of communication (S-M-R Model: Sender Message Receiver) Communication as Community: o Cultural model of communication Storytelling/narrative Encoding/decoding cultural codes Point-to-Point Communication o Talking to someone o private communications meant for one person o telephone o writing letters Mass Communication o Talking to multiples of people o Newspapers o Books o Films o Church o The web o Radio Communication Epochs o Oral Power of spoken words Storytelling (narrative) o Written (since 2400 BC) Few copies (done by hand)
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Literacy limited to few (e.g., clergy, rulers) o Print (since 1500s) Mass production of literary objects Fuels the Enlightment, the Industrial Age Photography, Cinema, Sound Recording (1800s) o Technological Limitations Distance (Farther= less timely) Speed (only as fast as fastest transport) o Electronic (since 1850s) Instantaneous transmission National and global simultaneity Big media institutions (broadcast, radio, TV) o Digital (since 1980s) Compression- stripping “information” down to essentials Editing, uploading, downloading, etc. Greater mobility, less hierarchy (cell phones, laptops, ipods) Issues in Communication(s) o Access and Control o Different backgrounds, competencies, tastes Oral vs. print Literature vs. film vs. TV Broadcast vs. podcast Digital divides Cultural- Key Concepts Culture- The expression of everyday life o Using available signs and symbols o Great variety of cultures o Language- the boundaries of expression Communication- Key Concepts The Media- Cultural Vehicles o Expressing values, forms, variety Ex: Paris Hilton- thin woman advertising fashion, body image as “the norm”, cultural molds as a standard Ex: the male guitarist in rock culture: symbol for rock ‘n roll, electric guitar- white male with guitar & think instantly “rock and roll”, rock star Cultural Value Culture as skyscraper o Hierarchy of cultures (“low” to “high”) o Rooted in social class (cf. Thorstein Veblen, Pierre Bourdieu) o Fear of the “low”/ Antipathy towards the “high”
Background image of page 2
Low High -The body -the mind Ex: wrestling ex: playing chess -Sentiment -intellectual Ex: baby doll ex: abstract artwork -Satiety -Refinement Ex: fast food ex: small portion food -Formula -Eclecticism
Background image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 4
This is the end of the preview. Sign up to access the rest of the document.

Page1 / 17

Survey Media Television Final Review - Survey Media...

This preview shows document pages 1 - 4. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online