Syllabus MGMT 434

Syllabus MGMT 434 - DEPARTMENT OF MANAGEMENT COURSE...

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COURSE SYLLABUS COURSE NUMBER: MGMT 434 COURSE TITLE: Strategic Management INSTRUCTOR: Jeff Leopold TELEPHONE: Office: 804-922-8072 Cell: 804-347-5729 EMAIL: jrleopold@vcu.edu ; leopoldjr@gmail.com OFFICE HOURS: Tuesdays from 5:45pm – 6:45pm room B2149 and by appointment PRE-REQUISITES: Students enrolling must have senior standing in a School of Business major and have completed all 300-level School of Business core courses. REQUIRED TEXT: Hitt, Ireland, and Hoskisson, Strategic Management , South-Western, 8 th ed., 2009 COURSE DESCRIPTION: Capstone course involving integration of previous education in business. Analysis of complex policy problems at the overall management level, involving such functional areas as production, finance, and marketing as influenced by the larger economic, political, and social environment. COURSE CONTENT: 1. Strategic factors: long-, mid-, short-range goals. 2. Policy determination as a means of reducing risk and uncertainty in the total system. 3. Structural factors – organizing for policy implementation and control. 4. Corporate strategies and their influence on division and department strategies. 5. Public, social, supplier, and customer impact on company policy. 6. Influence of the specific industry’s environment on company policy. 7.
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Syllabus MGMT 434 - DEPARTMENT OF MANAGEMENT COURSE...

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