What marketing opportunities are evident at sporting events

What marketing opportunities are evident at sporting events...

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Jeffrey Welter BUS-115 Week 5 Assignment 1. What marketing opportunities are evident at sporting events in general? Can you picture the four Ps of marketing (product, price, place, and promotion) in action at your favorite sports venue? Explain. 2. Which marketing efforts at NASCAR events seem most effective and why? 3. Why are market segmentation and market research important in the planning of NASCAR events? There are many marketing opportunities available at sporting events and some are more clear then others. At a baseball game you see the big billboards and signs advertising different companies which are obvious. What you may not think of is the brand of beer you are drinking, the type of hot dogs you are eating, or the different sodas you may purchase. All these brands are there because they are demanded but seeing others drinking or eating them and enjoying it is the best type of advertising. The products at a baseball game would again be soda, beer, and hotdogs to name a few. The
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What marketing opportunities are evident at sporting events...

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