NSS Presentation

NSS Presentation - Meanings not Messages A Fresh Approach...

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Meanings, not Messages: A Fresh Approach to Countering the Communication of Ideology in Extremist Groups Angela Trethewey, PhD
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Ideology Traditional Views of Ideology An internalized set of ideas that makes people think and act in particular ways The link between thoughts, beliefs, and myths, on the one hand, and actions on the other An image of society and a political program A fait accompli
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Ideology A Meaning-Centered View of Ideology Ideology refers to basic, unexamined assumptions about how things are or ought to be that circulate in social discourse, from public policies to everyday personal interactions A meaning-based and meaning-making process Those meanings develop, circulate, spread, and can be disrupted Ideology makes power and control possible by creating meanings that appear “good, right and possible”
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The Communicative Functions of Ideology: Naturalize Socially-constructed  Interest-based   Subjective  Taken-for-granted  Value-neutral  Objective  The American Story The New  Jahiliyya
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NSS Presentation - Meanings not Messages A Fresh Approach...

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