Philippines_s+Jollibee+Goes+Abroad+-+WSJ - Philippines's...

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Philippines's Jollibee Goes Abroad - file:///C:/Documents%20and%20Settings/Brian/Local%20Settings/Temp. .. 1 of 2 7/7/2008 12:13 PM DOW JONES REPRINTS This copy is for your personal, non-commercial use only. To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit: . See a sample reprint in PDF format . Order a reprint of this article now . [Jollibee photo] James Hookway Customers line up to place their orders inside one of Jollibee's restaurants. The Wall Street Journal June 6, 2008 Philippines's Jollibee Goes Abroad Fast-Food Chain Expands In Mideast, Indonesia, U.S. As Home Market Takes Hit By JAMES HOOKWAY June 6, 2008; Page B2 MANILA, Philippines -- With the global food crisis continuing to chafe, one of Southeast Asia's biggest fast-food chains is pushing to expand overseas to ease the impact of soaring agricultural prices on its profits at home. Jollibee Foods Corp. is an icon in the Philippines for outselling McDonald's Corp. and Yum Brands Inc.'s KFC in a country obsessed with American-style fast food. It operates some 1,400 stores in the Philippines, compared with 280 run by McDonald's, its next-largest local rival. But the Philippines is the world's largest importer of rice,
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Philippines_s+Jollibee+Goes+Abroad+-+WSJ - Philippines's...

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