Topic06revEFM - BUSINESS CORRESPONDENCE Topic 6 Bovee &...

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BUSINESS CORRESPONDENCE Topic 6 Bovee & Thill chs 3, 7, Appendix A6- 7
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Definition and types Business correspondence is written communication, traditionally letter (external) memo (internal) both are now being replaced by email addressed to specific, named official / individual may accompany other written communication eg CV / Résumé, report subject line indicates contents
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Subject line (letter / memo / email) Audience priority reader’s first impression (accurate spelling) used to prioritise response Concise outline of contents (3-8 words) key information details noun compounds / phrases (keywords) Email exchanges reword subject line as content / emphasis changes
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Requirements: letter (handouts) Layout sender’s address + date on RIGHT margin everything else starts from LEFT margin Format details full date (date + month + year) recipient’s Title + Name; new line to start address salutation line: Dear + Title + Surname subject line: Re: (noun compound / noun phrase) include sender’s reference, if any sign-off ending (full name) signature ( not given name only) Full Name (+/-title)
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Topic06revEFM - BUSINESS CORRESPONDENCE Topic 6 Bovee &...

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