BSBMKG603 Learner Workbook V1.1.docx - BSBMKG603 Manage the marketing process Learner Workbook Page |2 Table of Contents Table of Contents.2 Candidate

BSBMKG603 Learner Workbook V1.1.docx - BSBMKG603 Manage the...

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BSBMKG603 Manage the marketing process Learner Workbook
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P a g e | 2 Table of Contents Table of Contents .............................................................................................................................. 2 Candidate Details ............................................................................................................................. 3 Assessment – BSBMKG603: Manage the marketing process ......................................................... 3 Competency Record to be completed by Assessor ........................................................................ 4 Observation/Demonstration ............................................................................................................ 5 Activities ........................................................................................................................................... 6 Activity 1A ...................................................................................................................................... 6 Activity 1B ...................................................................................................................................... 7 Activity 1C ...................................................................................................................................... 9 Activity 1D ................................................................................................................................... 10 Activity 2A .................................................................................................................................... 11 Activity 2B .................................................................................................................................... 12 Activity 2C .................................................................................................................................... 13 Activity 2D ................................................................................................................................... 14 Activity 2E .................................................................................................................................... 15 Activity 3A .................................................................................................................................... 17 Activity 3B .................................................................................................................................... 18 Activity 3C .................................................................................................................................... 19 Activity 3D ................................................................................................................................... 20 Activity 3E .................................................................................................................................... 21 Skills and Knowledge Activity ....................................................................................................... 22 Major Activity .............................................................................................................................. 24
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P a g e | 3 Candidate Details Assessment – BSBMKG603: Manage the marketing process Please complete the following activities and hand in to your trainer for marking. This forms part of your assessment for BSBMKG603: Manage the marketing process. Name: _____________________________________________________________ Address: _____________________________________________________________ _____________________________________________________________ Email: _____________________________________________________________ Employer: _____________________________________________________________ Declaration I declare that no part of this assessment has been copied from another person’s work with the exception of where I have listed or referenced documents or work and that no part of this assessment has been written for me by another person. Signed: ____________________________________________________________ Date: ____________________________________________________________ If activities have been completed as part of a small group or in pairs, details of the learners involved should be provided below: This activity workbook has been completed by the following persons and we acknowledge that it was a fair team effort where everyone contributed equally to the work completed. We declare that no part of this assessment has been copied from another person’s work with the exception of where we have listed or referenced documents or work and that no part of this assessment has been written for us by another person. Learner 1: ____________________________________________________________ Signed: ____________________________________________________________ Learner 2: ____________________________________________________________ Signed: ____________________________________________________________ Learner 3: ____________________________________________________________ Signed: ____________________________________________________________
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P a g e | 4 Competency Record to be completed by Assessor Learner Name: _______________________________________________________ Date of Assessment: _______________________________________________________ The learner has been assessed as competent in the elements and performance criteria and the evidence has been presented as: Assessor Initials Authentic Valid Reliable Current Sufficient Learner is deemed: COMPETENT NOT YET COMPETENT (Please circle) If not yet competent, date for re-assessment: ____________________________________ Comments from Trainer / Assessor: __________________________________________________________________________________ __________________________________________________________________________________ __________________________________________________________________________________ __________________________________________________________________________________ __________________________________________________________________________________ Assessor Signature: ________________________________________________________
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P a g e | 5 Observation/Demonstration Throughout this unit, you will be expected to show your competency of the elements through observations or demonstrations. Your instructor will have a list of demonstrations you must complete or tasks to be observed. The observations and demonstrations will be completed as well as the activities found in this workbook. An explanation of demonstrations and observations: Demonstration is off-the-job A demonstration will require: Performing a skill or task that is asked of you Undertaking a simulation exercise Observation is on-the-job The observation will usually require: Performing a work based skill or task Interaction with colleagues and/or customers Your instructor will inform you of which one of the above they would like you to do. The demonstration/observation will cover one of the unit’s elements. The observation/demonstration will take place either in the workplace or the training
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