HBC 2303 - Strategic Management April 2014.pdf - MERU UNIVERSITY OF SCIENCE AND TECHNOLOGY P.O Box 972-60200 \u2013 Meru-Kenya Tel 020-2069349 061-2309217

HBC 2303 - Strategic Management April 2014.pdf - MERU...

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1 MERU UNIVERSITY OF SCIENCE AND TECHNOLOGY P.O. Box 972-60200 Meru-Kenya. Tel: 020-2069349, 061-2309217. 064-30320 Cell phone: +254 712524293, +254 789151411 Fax: 064-30321 Website: Email: [email protected] University Examinations 2013/2014 THIRD YEAR, FIRST SEMESTER EXAMINATION FOR BACHELOR OF COMMERCE AND THIRD YEAR, SECOND SEMESTER EXAMINATION FOR BACHELOR OF PURCHASING AND SUPPLIES MANAGEMENT HCB 2303/HPS 2312: STRATEGIC MANAGEMENT DATE: APRIL 2014 TIME: 𝟐 HOURS INSTRUCTIONS: Answer question one and any other two questions QUESTION ONE (30 MARKS) (a) Using appropriate illustrations, explain the role of the following individuals in strategic management: i. Chief executive (4 marks) ii. Board of directors (4 marks) (b) Explain the manner in which SBU-level strategy is linked to corporate level strategy. (6 marks) (c) Using appropriate examples, explain the role of objectives in strategic management. (6 marks) (d) Explain five key elements of strategic management process.
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  • Fall '19
  • Management, MERU UNIVERSITY OF SCIENCE

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