perspective chapter 2 outline

perspective chapter 2 outline - Brittany Rinella...

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Brittany Rinella Perspectives in Human Communication Chapter 2 Outline I. The History of the Communication Field A. Classical Roots: Rhetoric and Democratic Life i. Communication plays a vital role in democratic societies. ii. The art of Rhetoric was born in the mid-400s b.c in Sicily. Sicilians needed to establish a democratic society. To do this they needed to speak effectively and persuasively. iii. Philosophers such as Aristotle, Isocrates, and Plato viewed rhetoric as central to civic life in a democratic society. iv. Ethos: proof based on a speaker’s credibility. v. Pathos: proof that appeals to listener’s emotions. vi. Logos: based on logic and reasoning. B. Liberal Education i. Effective communication is also central to liberal education. ii. In the 1800s and early 1900s, rhetoric was taught as a practical art that prepared people for responsible participation in civil life. iii. 1900s John Dewey realized that to have a positive impact on cultural life, progressive thinking must be communicated. iv. In the 1900s two major professional communication organizations formed. (1) The Association for Education in Journalism and Mass Communication (AEJMC 1912) (2) Speech Teachers of America (STA) (1914) however it changed its name three times to (a) Speech Communication Association (b) National Communication Association. C. Broadening the Field i. In the mid-twentieth century another part of communication emerged: scientific, empirical research. ii.
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  • Spring '10
  • klein
  • International Communication Association, National Communication Association, Communication Scholars, Communication Field A.

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perspective chapter 2 outline - Brittany Rinella...

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