AP NSL Media Journal Week #4 (2)

AP NSL Media - Kerry campaign shifts gear into attack mode Candidate seen setting agenda as debates near By Glen Johnson Globe Staff WEST PALM

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September 26, 2004 Kerry campaign shifts gear into attack mode - Candidate seen setting agenda as debates near By Glen Johnson, Globe Staff WEST PALM BEACH, Fla. -- The perception of a Democratic presidential campaign in disarray remained so widespread Wednesday morning that Senator John F. Kerry got unsolicited advice from a woman attending a town hall meeting on Social Security: Beef up your rapid-response team, the retired lawyer suggested. The remark prompted laughter, including from the candidate himself. But the Kerry campaign was already undergoing a transformation. Between a speech Monday in New York that gave a point-by-point accounting of continued problems in Iraq, and a speech Friday in Philadelphia that accused President Bush of taking his eye off the real terrorist threat, Osama bin Laden, the Kerry campaign seized control of the political dialogue during a week that was supposed to have been dominated by the incumbent as he visited the United Nations and invited Iraq's prime minister to the White House. Through speeches and two news conferences, Kerry attacked Bush for having created a costly diversion in the war on terror by invading Iraq. His ad-makers pumped out television commercials overnight that used footage from the day before to criticize the president's policies and statements. And the new message team of John Sasso, Michael McCurry, and Joe Lockhart helped manage events in a way they believe will put Kerry in a strong position heading into the first presidential debate Thursday night. For the first time since August, when the Republican National Convention and criticism of Kerry's military record swamped the campaign, Kerry and his team were setting the agenda rather than responding to attacks. A half-dozen polls released last week indicated Bush's postconvention lead over Kerry narrowing.
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This note was uploaded on 01/26/2010 for the course ECON 150 taught by Professor Parly during the Spring '10 term at Linn Tech.

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AP NSL Media - Kerry campaign shifts gear into attack mode Candidate seen setting agenda as debates near By Glen Johnson Globe Staff WEST PALM

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