TIRED HOLIDAY APARTMENTS - REVIVED INTO A 1stCLASS 3 STARHOLIDAY APARTMENT HOTEL.Name: Student No. 19000405Current Qualifications:Bachelor Degree National Sports Academy Vasil Levski, Bulgaria Learning Resource Network - Two Year Higher Professional Diploma in Hospitality Management.Dissertation submitted in partial fulfillment of the requirements for the MSc Business ManagementSubmitted September 20191
LIMITED CONFIDENTIALITY - the dissertation may be made freely available after two years for academic purposes (including display in the Library for open consultation)2
MANAGEMENT SUMMARYThis paper has been prepared to indicate the contribution of the Hotel Industry to advances in accommodation provision over the centuries. The continued development of the Industry has enabled vast employment to be facilitated togetherwith exceptional revenue earning possibilities.This development driven by consumer demand provided the impetus for development to include the new ideas of the day.Currently the technological explosion requires careful attention from the Hotel industry to ensure all guest requirements are met.The Hotel under scrutiny in this paper requires much care and attention to bring it into 21 century consumer standing.3
CONTENTSa Introductionb Theoriesc Case Study - Tired Holiday Apartmentsd Recommendatione Conclusionf Referencesg Appendices4
LIST OF TABLESThe Economic Impact of Global Travel & TourismTravel & Tourism Economic Impact 2019World - Direct Contribution of Travel & Tourism to GDPWorld - Total Contribution of Travel & Tourism to GDPWorld - Direct Contribution of Travel & Tourism to EmploymentWorld - Total Contribution of Travel & Tourism to EmploymentDifferent Components of Travel & TourismPEST Chart vs SWOT analysisRoot Cause Analysis5
LIST OF ABREVIATIONSDMO - Destination Management OrganizationUNWTO - United Nations World Tourism OrganizationUNESCO - United Nations Educational Scientific & Cultural OrganizationPUP - Public Use PlanICTs - Information Communication TechnologiesCRSs - Computer Reservations SystemsGDSs - Global Distribution SystemsIS - Information SystemsVLEs - Virtual Learning EnvironmentsIYPs - Internet Yellow Page SolutionsSHRM – Society for Human Resource ManagementWTTC – WORLD TRAVEL AND TOURISM COUNCIL6
INTRODUCTIONHospitality requirements to travelers during the Stone Age - Warmth - Food and Shelter.As people developed so too does the expansion of accommodation requirements forthe traveler. Spa's, bath houses with sleeping quarters, were very popular in Medieval times. Cloisters and Abbeys provided travelers with accommodation and this form of accommodation developed into Inns, Guesthouses, Coaching Inns,providing accommodation on Trade routes, with food and lodging for merchant andtheir horses.