Module 3 notes

Module 3 notes - Chapter 3 Case study an observation...

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Chapter 3 Case study- an observation technique in which one person is studied in depth in the hope of revealing universal principles Survey- a technique for ascertaining the self- reported attitudes or behaviors of people, usually by questioning a representative, random sample of them False consensus effect- the tendency to overestimate the extent to which others share our beliegs and behaviors Population- all of the cases in a group, from which samples may be drawn for a study. Except for national cases, this does not refer to a country’s entire population. Random sample- a sample that fairly represents a population because each member has an equal chance of inclusion Naturalistic observation- observing and recording behavior in a naturally occurring situation without trying to manipulate and control the situation Correlation- a measure of the extent to which two factors vary together, and thus of how well either factor predicts the other. The correlation coefficient is the mathematical
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Module 3 notes - Chapter 3 Case study an observation...

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