Marketing_Basics

Marketing_Basics - Target Market: a. Who are we aiming for?...

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Target Market: a. Who are we aiming for? Our target audience is basically anyone interested in fashion and growing trends. Those are the types of people who we will depend on to buy our product. b. What need are you satisfying? Our product is a quick and efficient resource, and it is readily available for anyone who needs it. It helps people find perfect tone-matching make-ups, trendy new outfits, and it keeps them updated on new fashion trends, while allowing them to jam to some of their favorite music. Product: a. Physical good or a service? Our product is a physical aid, used entirely for the people and not used commercially. b. Brand Name? The name of our product is the Personal Cosmetic Device (PCS). c. Features? Our product has complete internet access as well as a built-in camera. d. Benefits? It has a personal color matcher and it uploads new trends straight to your device. e. Packaging? The device looks like a Nintendo DS, and it comes in many different patterns and colors to fit
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This note was uploaded on 02/12/2010 for the course MIS 101-03 taught by Professor Ms.smith during the Spring '09 term at Butler CCC.

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Marketing_Basics - Target Market: a. Who are we aiming for?...

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