Nov 9 - Distribution Strategy, Part II

Nov 9 - Distribution Strategy, Part II - Distribution...

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Distribution Strategy, Part 2 November 9, 2009 Instructor: Tamar Milne
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Agenda Video case study: Business is Blooming For next class. .. 2
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Channel Selection/Design Market factors: Expectations Geographic location, dispersion Average order size/quantity Service needs Competitive factors Product factors: Perishability
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Nov 9 - Distribution Strategy, Part II - Distribution...

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