This preview shows page 1. Sign up to view the full content.
Unformatted text preview: view "pages" on the World Wide Web. Browsers constitute a separate product market because a distinct consumer demand exists for browsers, apart from operating systems. For example, many PC users buy stand alone web-browsers apart from the Operation system due to various factors like preference, pricing, ease of use, features, compatibility etc. Also in many cases many corporate users only purchase the Operation system and don’t want a browser at all on their PC’s. Moreover, when ordering new PC’s from OEM’s consumers have a separate demand for a particular browser apart from the Microsoft operating system and its IE web-browser....
View Full Document
This note was uploaded on 02/14/2010 for the course MGT 607 taught by Professor Payedines during the Fall '09 term at Stevens.
- Fall '09