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Markstrat Preso - from Trial Period • Week 2 Low cost...

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2/17/10 The journey over the 8 weeks Experimental Week: Take a risk and do something inconsistent to utilize the trial run. Week 1: Be Generic, play in both ends of Sonite and learn
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Unformatted text preview: from Trial Period • Week 2: Low cost products, Just meet customer requirements do not exceed, simplicity, consistency. • Week 3: Forecast sales, forecast sales force channel wise....
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