MarkStrat_Presentation_May1_6PM

MarkStrat_Presentation_May1_6PM - Click to edit Master...

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Unformatted text preview: Click to edit Master subtitle style 2/17/10 The Blue E MarkStrat Experience Hem Basyal, Sagar Dedhia, Hannah Kaska, Brett Kemp, Matt Radzom 2/17/10 Winers Strategy Process Objectives Customer Targets Competitor Targets Core Strategy Implementation Price , Product, Promotion, Channels, Customer Relationship Management 2/17/10 Objective Achieve the highest stock price after period 8. 2/17/10 Winers Strategy Process Objectives Customer Targets Competitor Targets Core Strategy Implementation Price , Product, Promotion, Channels, Customer Relationship Management 2/17/10 Customer Targets Strategy was to target everyone Product Customers SELF Professionals SEYA Singles SEMI Others SERN High Earners SEBU Buffs VERN Early Adopters 2/17/10 Winers Strategy Process Objectives Customer Targets Competitor Targets Core Strategy Implementation Price , Product, Promotion, Channels, Customer Relationship Management 2/17/10 Competitor Targets Our competitor was the most successful product in each targeted segment 2/17/10...
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MarkStrat_Presentation_May1_6PM - Click to edit Master...

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