AEM 4420 Course admin and house keeping

AEM 4420 Course admin and house keeping - AEM 4420 Emerging...

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Course Administration and House Keeping AEM 4420 - Emerging Markets
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Staff Introduction Instructors: Ralph D. Christy Edward Mabaya Laura Cramer Administrative T.A.’s : Maleeha Rizwan (section 3 & 5) Tianli Zhao (section 2 & 4) Beth Robertson (section 1) Administrative Assistant: Carol Thomson
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Meeting Times Lecture: Wed., 7:30 9:30pm in Warren 131 Section (Please note your section number) 1. Wed 9:30-10:30pm Warren 201 2. Thurs. 10:10-11:00am Warren 361 3. Thurs. 2:45-3:40 pm Warren 261 4. Friday 10:10-11:00am Warren 361 5. Friday 2:30-3:25pm Warren 361
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Course Objective To develop an understanding of the process of planning and executing the concepts of pricing, promotion, and distribution of ideas, products and services in emerging markets.
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Course Materials Required Text and Cases Ralph D. Christy. Emerging Markets Handbook (EMH), Applied Economics and Management, Cornell University 2009. Ralph D. Christy (eds), 2004. Achieving Sustainable Communities in a Global Economy: Alternative Private Strategies and Public Policies. WSP, Singapore (Campus
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