ch3summary - - Give different treatments to different...

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1 73 In Summary… Research Objectives h Exploratory h Descriptive h Causal Research Approaches h Observational (ethnographic) h Survey h Experimental Small sample (interviewer) larger sample Mechanical devices - Sampling plan - Mail, telephone, personal, or online? - Randomly assign people to different groups
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Unformatted text preview: - Give different treatments to different groups- Control unrelated factors- Differences in responses from the different groups are likely caused by the treatment we give, i.e., a causal relationship...
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This note was uploaded on 02/22/2010 for the course FBE BUSI1004 taught by Professor Qiu. during the Winter '09 term at HKU.

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