Learning Outcomes.docx - Learning Outcomes Marketing...

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Learning Outcomes: Marketing management MGT 2011. Ability to carry out objective and scientific analysis of consumers’ needs and wants(Lo 2.3 & 2.6).2. Ability to collect, evaluate and synthesize consumers data to make objective and informed marketing decisions (Lo 2.7).Many companies are innovative with creativity as their hallmark. Few companies no matter how large survive very long without innovation. Select any company you wish. Perform a web search and complete the questions found below. What is the greatest innovation (or innovations) your company has developed? What is the second greatest? Describe each innovation in detail (some may be subtle).Under which category below does each fall into? Why? Categories can be found at the bottom of the assignment.How in your mind does this set the company apart from its competitors?Be specific.nAnswAssignment – Creating a CSR StrategyCorporate Social ResponsibilityTotal marks: /28GuidelinesYou must work alone.

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