Pscyh_7_NOTES_11_10_09-2 - Psychology 7 Class Lee . , , ,...

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Copyright © 1996 ASUCSB Reproduction in any form is a violation ofFederal Copyright Laws. . S. Notetaking 893-4471 Open 10:00 - 4:00 Monday - Friday· Closed Finals Week 3 Page 1 of Lee .,,, Psychology 7 11 /10/09 Class 12/09/09 i!liI50dal£b ~tabcnl5 __ -=D:.::a::t:=e ...IJNLSe<llx;.s.t. ..lE~x~a;um.I.L_ _ 811. .. ~otetalting ~erUict Revlin Notetaker ANNOUNCEMENTS OUTLINE OF LAST LECTURE XVI. A bit ofreview XVII. Non-parametric statistics OUTLINE OF TODAY'S LECTURE XVIII. Surveys A. Concerns about surveys TODAY'S LECTURE Surveys A survey is a form ofstylized interview with precise questions and limited answers than can be collated numerically. One summarizes the results ofthe survey in terms ofquantitative data (typically medians, butmaybe means). Hence surveys produce verbal responses, not actions. This requires the research to guess how the verbal responses might be related to human behavior. Concerns about surveys There are aspects ofthe use ofsurvey methodology that a research needs to address before using a
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This note was uploaded on 03/05/2010 for the course PSYCH psych 7 taught by Professor Revlin during the Fall '09 term at California State University , Monterey Bay.

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