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design Brand PRICE Approved?Guarant Rank A 1 1.19 No No 13 A 2 1.39 No Yes 11 A 3 1.59 Yes No 17 B 1 1.39 Yes Yes 2 B 2 1.59 No No 14 B 3 1.19 No No 3 C 1 1.59 No Yes 12 C 2 1.19 Yes No 7 C 3 1.39 No No 9 A 1 1.59 Yes No 18 A 2 1.19 No Yes 8 A 3 1.39 No No 15 B 1 1.19 No No 4 B 2 1.39 Yes No 6 B 3 1.59 No Yes 5 C 1 1.39 No No 10 C 2 1.59 No No 16 C 3 1.19 Yes Yes 1 A? B? Brand 1?Brand 2? 1.19? 1.39? Approved?Guarantee?Rank(1 Rank(1= Forecast 1 0 1 0 1 0 0 0 13 6 6.5 1 0 0 1 0 1 0 1 11 8 7.67 1 0 0 0 0 0 1 0 17 2 1.83 0 1 1 0 0 1 1 1 2 17 17.67 0 1 0 1 0 0 0 0 14 5 6.33 0 1 0 0 1 0 0 0 3 16 16 0 0 1 0 0 0 0 1 12 7 7.83 0 0 0 1 1 0 1 0 7 12 12 0 0 0 0 0 1 0 0 9 10 9.67 1 0 1 0 0 0 1 0 18 1 0.33 1 0 0 1 1 0 0 1 8 11 10.5 1 0 0 0 0 1 0 0 15 4 5.17 0 1 1 0 1 0 0 0 4 15 14.5 0 1 0 1 0 1 1 0 6 13 12.67 0 1 0 0 0 0 0 1 5 14 12.83 0 0 1 0 0 1 0 0 10 9 8.17 0 0 0 1 0 0 0 0 16 3 2.83 0 0 0 0 1 0 1 1 1 18 18.5 Alpha 1.45 New Comp A? B? Brand 1?Brand 2? 1.19? 1.39? Approved?Guarantee? Actual SharePredicted 1 0 1 0 0 1 0 0 3.67 0.09 0 1 0 1 0 1 1 0 12.67 0.55 0 0 0 0 0 0 0 1 9.33 0.36 A B C D E F G H I J K L M N 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43
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SUMMARY OUTPUT Regression Statistics Multiple R 0.99 R Square 0.98 Adjusted R 0.97 Standard E 0.95 Observation 18 ANOVA df SS MS F Significance F Regression 8 476.33 59.54 65.62 0 Residual 9 8.17 0.91 Total 17 484.5 Coefficients tandard Erro t Stat P-value Lower 95%Upper 95%Lower 95.0% Upper 95.0% Intercept 4.83 0.64 7.61 0 3.4 6.27 3.4 6.27 A? -4.5 0.55 -8.18 0 -5.74 -3.26 -5.74 -3.26 B? 3.5 0.55 6.36 0 2.26 4.74 2.26 4.74 Brand 1? -1.5 0.55 -2.73 0.02 -2.74 -0.26 -2.74 -0.26 Brand 2? -2 0.55 -3.64 0.01 -3.24 -0.76 -3.24 -0.76 1.19? 7.67 0.55 13.94 0 6.42 8.91 6.42 8.91 1.39? 4.83 0.55 8.79 0 3.59 6.08 3.59 6.08 Approved? 1.5 0.48 3.15 0.01 0.42 2.58 0.42 2.58 Guarantee? 4.5 0.48 9.45 0 3.42 5.58 3.42 5.58
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SUMMARY OUTPUT Regression Statistics Multiple R 0.99 R Square 0.98 Adjusted R Squ 0.97 Standard Error 0.95 Observations 18 ANOVA df SS MS F
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