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9.23 - Experimental Design Project Number one requirement =...

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Experimental Design Project Number one requirement = who target publics are o Primary, secondary & tertiary (if you want to go that deep) o Who it is and why Pick a time period o Compare it to another that is the same length o Comparison must be back-to-back Comparison of scores, change Goals o Give examples o Be specific o Suggest how it could happen o How I mentioned Mondays and Thursdays have more traffic, explain why that might happen Not a lot of words, not many paragraphs! Assume they know terms Establish Causation Control o Variables, including extraneous o Environment Manipulate exposure to independent variable (IV) o Manipulate one variable to prove causation o If you have two situations with only one little variable different, you can prove that that variable caused a certain response o Control group gets nothing, they’re the baseline Must have a manipulation check o Making sure that the manipulation worked o
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