Fin_Pros_3.10.key - Who do you ask for financial advice?...

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Who do you ask for financial advice? Who do YOU ask for financial advice?? Brokerage firm Banker Friend Financial TV Financial written Internet Investment Counselor Mrs. . Boyce Security Industry Assn • Investment counselor 24% • Friend 17% • Brokerage firm 16% • Financial written 10% • Internet 8% • Financial TV 3% • Banker 2% What to look for: credentials • CFP 5 exams = 10 hour exam + 3 yrs • PFS CPA + exams + 3 yrs • ChFC 10 exams • None? What to look for: references • Ask for references – who are they? – like you and your needs? • Compatibility What to look for: integrity • How do you develop your recommendations? – Do they meet your plan or theirs?
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Counseling Model Build a relationship Diagnose needs and set goals Generate alternatives Choose a plan Implement the plan Evaluate How are they paid? • Salary? • Fees? • Commissions? • Combination of all? Which one to choose?
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Fin_Pros_3.10.key - Who do you ask for financial advice?...

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