Unformatted text preview: head and not even be recognized. This is a ploy that is used in a lot of online pop-up ads and other mailers that you get in the physical mail. I think people usually seem to focus on the carrot at the end of the stick without realizing how far they have to walk to finally get it. In this specific situation, the reader most likely opens the envelope and sees a list of names, then re-reads the stipulation, sends in $20 to get their name put on a list, and then receives another envelope without their name on it....
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- Winter '09
- Debut albums, The Reader, Chapman Stick, online pop-up ads