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Intro to Business Plan Completion of Template_

Intro to Business Plan Completion of Template_ -...

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BA 2020 Business Plan
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What’s the value of a business plan? All lenders and investors require a business plan Key to conducting business in the international  business marketplace Forces you to think through all aspects of your  business idea Provides a guide throughout the life of a business
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Business Plan goals: Sell your idea! Present a clear and compelling strategy/vision Excite others to invest
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Things to “sell” Competitive Advantage Unique product/service Untapped Market Strong Management Team Compelling Marketing and Sales Strategy Promise of Returns
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Audiences for a Business Plan Funding Sources: Friends and Family Other investors Financial Institutions / Banks Angel  Investors Venture Capital
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Business Plan Content: 8 Sections Executive Summary General Company  Description Products and Services Marketing Plan Operational Plan Management and Organization Startup Expenses and Capitalization Financial Plan
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1.  Executive Summary General Company  Description Products and Services Marketing Plan Operational Plan Management and Organization Startup Expenses and Capitalization Financial Plan The reader reads it first – but you write it last!
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