Social Psychology

Social Psychology - Social Psych Social Psychologists Study...

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Social Psych
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Social Psychologists Study how people Behave in a group Behave because of a group Interpret other's behavior
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Social Cognition How do we think about others? How do we use: Perception Memory Thought Emotion To make sense of others?
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How do we form impressions of others? Remember bottom-up & top-down processing Perceptions are influenced by BOTH what we see & what we expect to see.
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Person Perception Impressions of others are influenced by: Clothing Attractiveness Facial expression Skin color Hygiene
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People Perception
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Appearance Physical appearance – HUGE determining factor in first impressions Opinions develop almost instantly. WHY? – We communicate a HUGE amount of information through our appearance.
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Attractive people Beautiful is good! Attractive people are thought to be More intelligent Better adjusted More socially aware Healthier More inclined to succeed
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Social Schemas General knowledge structure Stored in LTM Relevant to social experiences/people What is your Schema for what professors are like?
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Stereotypes When your social schemas depend on traits/ behavior of a group. Most common Gender Age Race Not all stereotypes are negative
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Theories of Stereotypes Prototype theories- We have abstract representation of group features Judge individuals based on similarity to prototype Exemplar theories- We store memory of one or two examplars Form our stereotypes based on that.
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Self-Fulfilling Prophecies Your belief in how someone should act leads to them acting that way.
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Social Psychology - Social Psych Social Psychologists Study...

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