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Turskey_Module_6_assgn_1 - TO Dr Vicky Black FROM Michael...

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TO: Dr. Vicky Black FROM: Michael Turskey DATE: 2/16/10 SUBJECT: Coca-Cola flavored ice cream Coca-Cola Zero has been one of the most successful product launches in our history. In 2007, we sold nearly 450 million cases globally. Put into perspective, that's roughly the same size as our total business in the Philippines, one of our top 15 markets. As of September 2008, Coca-Cola Zero is available in more than 100 countries. But now it is time to take the company in a new direction. We are so much more than soft drinks. Our brands also include milk products, soup, and more so anyone can choose a Coca-Cola Company product anytime, anywhere for nutrition, refreshment or other needs. On the following pages is a short list of that falls under the Coca-Cola name. But now in 2010 we have a chance to branch into a new world for Coca-Cola. Ice cream, with Coca- Cola flavored ice cream there is no limit to the possibilities. By acquiring an ice cream store front like stone cold creamery, Coca-Cola would be in the prime market to expanded, and reconnect to every possible customer base. Cold Stone is a privately owned company that is international. Cold Stone is located in the U.S., Japan, South Korea, Taiwan, China, Indonesia, Mexico, U.A.E., Bahrain, Qatar, and Denmark.
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A&W Acueducto Ades Alhambra* Ali Alive Ambasa Ameyal Amorino Andina/Andina light Andina Fortified Andina Fresh Andina Frut Andina Nectar Apollinaris Aqua Aquabona Aquactivede Aquarius Aquana Aquarius Aquarius Active Diet Aquarius Freestyle Aquarius Spring! Aquarius Spring!
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  • Spring '08
  • The Coca-Cola Company, Coca-Cola brands, CITRA Coca-Cola Coca-Cola, Coca-Cola Citra Coca-Cola, Coca-Cola Blāk Coca-Cola

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Turskey_Module_6_assgn_1 - TO Dr Vicky Black FROM Michael...

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