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Unformatted text preview: Religious entrepreneurship-If you cant beat em, join em-secular services(coffee shops, gyms)-Appeal to young generation-Bigger is better- Megachurch : Conservative Protestant Church with at least 2,000 attendees per week-Speed pleases- Offer quick services, convenient locations-Sexy sells-Bible is too big and freaky looking-Biblezines mesh theology with youth culture-Positive or negative aspects? Critiques-Religion = sacred-Business = profane (ordinary)-Marketing theology lite Religion and social distance-social distance scales-measure degree of closeness with members of diverse groups-show strength of prejudice Religion and social distance (2003) Which group disagrees with your vision of American society?-Atheists-Muslims-Conservative Christians-Jews Would you disapprove if your child wanted to marry a/an? Atheist Muslim Jew Conservative Christian Religion of presidents...
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This note was uploaded on 03/27/2010 for the course SOCIOLOGY 2000 taught by Professor Lauriechancy during the Spring '10 term at LSU.
- Spring '10