210 class 12.ver1 - CLASS 12 COMPREHENSIVE EXERCISES...

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Critical Business Thinking – Comm 210 CLASS 12 COMPREHENSIVE EXERCISES
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Critical Business Thinking – Comm 210 Objectives for today Hand in project and review posters Understand the role of COMM 210 as providing a “tool kit” of ideas for your future courses Review the range of concepts in the tool kit; clarify & explain where necessary Comprehensive exercises that make use of a variety of concepts
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Critical Business Thinking – Comm 210 A tool kit of  useful concepts…
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Critical Business Thinking – Comm 210 Expert power Authoritative evidence Reward power Core values Objectives of business Marketing over selling Sufficient evidence Bottom line Stages of revolution Decisional roles Balanced scorecard Sigmoid curve Economies of scope Precision of evidence Innovation and Customer Creation Common Vision Referent power We’ve arrived syndrome Coercive power Interpersonal roles Legitimate power The role of profits Core Purpose Organizational growth Management hierarchy Informational roles Causal claims Vision Envisioned Future BHAGs Leadership Diversification Job loading Concept Map First movers KITA Underlying assumptions Hygiene factors Job enlargement Stages of evolution Job enrichment Economies of scale Representative evidence Motivators Marketing & distribution Functional divisions Clarity of expression Stock market pressures Best practices R & D
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Critical Business Thinking – Comm 210 Our toolkit… Foundational management theories Chandler, Collins & Porras, French & Raven, Greiner, Handy, Herzberg, Kaplan & Norton, Mintzberg, Drucker Look for same basic principles in new guises, using new words Popular business expressions: Get comfortable with current business language (chapter 7)
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Critical Business Thinking – Comm 210 Our toolkit… Introduction to Globalization and Successful Entrepreneurs who didn’t have to grow Some basic ideas about business ethics, social responsibility & your future career in one or more organizations
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Critical Business Thinking – Comm 210 Our toolkit… Critical thinking skills In your report writing & presentations In advanced courses and beyond, use these tools to build clear, high-quality, persuasive arguments In your reading Concept maps in other courses Challenge (respectfully) my colleagues! Critical reading of the business press. Stay informed! Develop well-considered opinions
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Critical Business Thinking – Comm 210 Into the future… Use your tools thoughtfully An expert is not just someone who knows the theories, but one who can apply them with intelligence and sensitivity
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Critical Business Thinking – Comm 210 C O MM 222 C O MM 320 Entre pre ne urs hip C O MM 401 C O MM 305 Ma na g e ria l Ac c o unting C O MM 224 Ma rke ting  Ma na g e m e nt Motivation, Leadership, Structure, Power Customer satisfaction,
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This note was uploaded on 04/01/2010 for the course JMSB COMM 210 taught by Professor Barbarareda during the Winter '09 term at Concordia Canada.

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210 class 12.ver1 - CLASS 12 COMPREHENSIVE EXERCISES...

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