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Motivation and Hunger - Motivation and Hunger Click to edit...

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Click to edit Master subtitle style 4/3/10 Motivation and Hunger
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4/3/10 Motivation and Hunger 1. Instinct, Drive Reduction, & Arousal 1. Homeostasis & Incentive 2. Yerkes-Dodson Law (1908) 2. Maslow’sHierarchy of Needs 3. The Hypothalamus & Hunger 1. Lateral (eat) vs Ventromedial(stop)
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4/3/10 Defining Motivation motivation: A need or desire that serves to energize behaviour and to direct it toward a goal perspectives on motivation instinct drive reduction arousal
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4/3/10 Instinct comes from evolutionary theory be careful: naming a behaviour does not explain it instinct: a complex, unlearned behaviour pattern that is constant within a species really doesn’t explain human motives—
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4/3/10 Imprinting KonradLorenz shown with ducks that imprintedon him, following him around wherever he went the critical period was about 14 hours after hatching
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4/3/10 Drive Reduction followed instinct theory drive reduction : a physiological need creates an arousal state that drives the organism to reduce that need (e.g.,
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