Info iconThis preview shows page 1. Sign up to view the full content.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: thesis Testing of hypothesis. Unit 4: Needs of research design Components of research design - Different research designs Research design for studies in commerce and management Unit 5: Assumptions of case study method Advantages and disadvantages of case study method - Making case study effective Case study as a method of business research Unit 6: Sampling Sampling procedure Characteristics of good sample Methods of sampling Unit 7: Sources of Data Primary sources of data Methods of collecting primary data Secondary sources of data Unit 8: Observation General characteristics of observation method Process of observation Use of observation in business research Unit 9: Schedules and Questionnaire Process of data collection Importance of questionnaire Distinction between schedules and questionnaire Unit 10: Interview Types of interviews Approach to the interview Qualities of interview Interview techniques in business research Unit 11: Processing Data Checking – Editing –Coding Transcriptions and Tabulation Data analysis Unit 12: Report Writing Types of reports Contents; Styles of reporting Steps in drafting reports Editing the final draft Evaluating the final drafts...
View Full Document

This note was uploaded on 04/15/2010 for the course MBA mba taught by Professor Smu during the Spring '10 term at Manipal University.

Ask a homework question - tutors are online