07 contextual-inquiry - Contextual Inquiry and Interviews...

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Contextual Inquiry and Interviews Brian Bailey
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Announcements Project proposals and user visit plans are due today User visit reports and task analysis due next week
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Ad Rank = Bid x Quality Score
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Messages Insight leads to creativity and innovation and good design! Contextual inquiry and interviews are two commonly used techniques
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Contextual Inquiry A methodology for learning about how users perform tasks in context Go where the tasks are performed, observe, and ask questions
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Types of Inquiry Active observer Passive observer Participant observer
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Three Principles Embrace context Maintain focus Value interpretation
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Contextual Inquiry is Not An interrogation Formal interview Forum to tell users how to do their work Fishing expedition
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Contextual Inquiry is Useful Learn about users and their tasks Learn about workflow Learn about relevant constraints Develop insight and inspiration Build rapport with users
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Conduct Contextual Inquiry Plan Initiate Execute Close Interpret
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Identify specific, achievable goals Learn about the domain beforehand Decide on form of recording Identify users to be studied, dates, etc. Get permission (management, IRB, etc)
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07 contextual-inquiry - Contextual Inquiry and Interviews...

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