TRENDS IN APPAREL AND TEXTILE INDUSTRIES-1

TRENDS IN APPAREL AND TEXTILE INDUSTRIES-1 - TRENDS IN...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
TRENDS IN APPAREL AND TEXTILE INDUSTRIES 1. bricks, clicks, catalogues and living rooms: Integration of multi-channel strategies a. 2006: $170 billion retail sales on internet sites b. Personalized services c. Brand support d. Many popular businesses (Victoria’s Secret, Wal-Mart, REI, etc) are receiving a lot of business from internet sales and are still receiving massive amounts of sales in stores around the world/u.s.a. e. Online shopping is becoming more popular and will continue to grow at an extremely high rate f. Magazines, online, and physical stores. g. Connivance 2. Quick Response: Management strategy focused on compressing time Of production and distribution incorporating: – Communication and Integration – Partnerships Reduction of inefficiencies along T-A-R supply chain 3. Textile Channels: a. Textile > Apparel > Retail b. Textile > Retail c. Textile > Industrial Purchaser a. b. MFA – 1973 (domestic industry protection) Established quota system c. WTO (1995) – phase out quotas by 2005 d. Estimates that China will control 50% of world’s clothing by 2010 e. New Balance is the only U.S. manufacturer of shoes. Most shoes are made in China 5. Alternative Sizing a. American’s are getting larger aka fatter/more heavy. b. More ethnically diverse c. Plus size market is growing d. Vanity sizing- now companies are making sizes is more sized to flatter the customer. Ex. What used to be a size 10 is now a size 6,
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.
  • Spring '08
  • HODGE
  • Haute couture, China Dominates Apparel, couture designers, Couture Designers Experience, T-A-R supply chain, organic apparel business

{[ snackBarMessage ]}

Page1 / 3

TRENDS IN APPAREL AND TEXTILE INDUSTRIES-1 - TRENDS IN...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online