12-13-09_J205_FinalReview - Concepts and Terms to Know J205...

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Concepts and Terms to Know J205, Social Impact of Journalism 1. Key Journalistic Standards -Accuracy/Verification -Balance -Watchdog Conscience -Editorial Separation -Independence -Transparency -Public Forum 2. Vertical integration -A company that controls several related aspects of the media business. (AOL-TWarner) 3. Horizontal integration -A company that owns media of the same type. (Gannett Newspaper) Think monopoly 4. Convergence -Melding of communications technologies such as print, computers, and electronic mediums 5. Ethnography -Method of advertising by which advertisers goes to people's homes and studies their environment 6. Conglomeration/ate -A company that owns media companies and businesses unrelated to media (eg Sony) 7. Cross-Media ownership -Company that owns many types of media businesses. (Tribune Co.) 8. Clustering 9. Synergy -Bringing the power of your entities together, allowing companies to rise and be more powerful 10. 24-hour news cycle 11. Hyper-commercialism -Cross Promotion 12. Church & State 13. Rating -# of people (general population) TV/Radio on and off 14. Share -# of people who are watching TV, how many are watching X show 15. John Dewey -Faith in democratic process -Lots of opportunities for news media to reform itself -Find ways to engage with society -The whole process will be reformed 16. Walter Lippmann -Public was not engaged -Public is self interested -Easily swayed and manipulated -Public opinion was worthless intellectually -Afraid policy makers was making policy based on public opinion -Believed a group of intelligent people should inform policy makers (extra layer of bureaucracy) -Little faith in the intelligence of the public -News media was instrumental in informing the public though -News media was incapable of providing the info that the public needed -Cost of information really high, public not willing to pay for it -Too many commercial pressures 17. Penny Press -1830s-1840s -New York Sun, Sept 3, 1833 (Benjamin Day) -New York Herald, May 6, 1835 (James Gordon Bennett)
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-New York Tribune, 1841 (Horace Greeley) -Commercial value of news realized, advertising subsidized news 18. Hearst/ Pulitzer Newspaper War -Competition between Hearst and Pulitzer for sensational reporting -Prompted Spanish American War with illustration -Illustration of women being alledgely strip searched for messages (not true, not strip, not searched by males) -Story of U.S.S. Maine exploding in Cuban waters, blamed on Spanish (not true) ship exploded on its own 19. First American Newspapers and Pamphlets (See #78,79, 80, 83) - Often tied to post masters -Government subsidies -Privately financed/subscription based -Printers made living printing pamphlets, books, and Bibles -License required for printing -Papers printed "By Authority" -News of trade, shipping and cargo -News from Great Britain -Some local political news -Some local government news (favorable) -Colonial news -Warfare against the Indians -Pirate attacks on the high seas
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This note was uploaded on 04/22/2010 for the course JOUR 205 taught by Professor Wagner during the Fall '09 term at S.F. State.

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12-13-09_J205_FinalReview - Concepts and Terms to Know J205...

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