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Unformatted text preview: III. Inspiration- Columbia University Professor Larry Selden's book, "Angel Customers and Demon Customers IV. Jill "customer centricity" a. shops a few times a year -- usually twice -- at an electronics store, but she usually spends a significant amount b. Jills have increased their spending at the Santa Rosa store by 30 percent...
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This note was uploaded on 04/23/2010 for the course FINA 8645 taught by Professor Smith during the Spring '10 term at Rensselaer Polytechnic Institute.
- Spring '10