----POSITIVE---- Delaney Searching for Clients from Above-OUTLINE

----POSITIVE---- Delaney Searching for Clients from Above-OUTLINE

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Delaney, Searching for Clients from Above, WSJ, July 2007. "Searching for Clients From Above; More Small Businesspeople Use Aerial Mapping Services To Scout Potential Customers" When a customer recently inquired about roofing five apartment buildings in Grass Valley, Calif., didn't bother to jump in his truck to drive out and take measurements. I. Jay Saber, Saber Roofing Inc. in Redwood City, Calif a. Google Inc.'s free Earth to pull up aerial views of the buildings b. "Instead of nine hours, I spent 10 minutes on the computer" c. Terry Nagel, the mayor of Silicon Valley- DECLINED II. Keith Harper of Chattanooga, Tenn a. used Google Earth to prospect for large lawns for his landscaping business to
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Unformatted text preview: mow b. "I knew the area, just hadn't realized they were there" III. turning to Microsoft Corp.'s Live Search Maps and closely held Zillow.com to find new clients a. pool maintenance people, real-estate agents and insurance companies are also using such services b. bidding for work IV. Stockton Infrared Thermographic Services Inc., Randleman, N.C., takes high-resolution and infrared aerial images of buildings V. Whitegold Solutions Inc. in San Rafael, Calif., employs about 75 people in India to analyze aerial images from Google Earth and other sources....
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