Success of PR plan - It is difficult to create a successful...

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It is difficult to create a successful Public Relations plan, especially when a crisis involving a child happens. There are many challenges to overcome when dealing with a Public Relations strategy. We feel that the success of our Public Relations strategy will be easily noticed once the press as well as the media stops advertising this issue. Best Baby has must make sure that they go through and spend money testing the equipment as we mentioned as well as going after the company who manufactures the brake parts. By doing all of this, and alerting the media and press, which will alert the public and show what Best Baby’s efforts are. It is also known that successful Public Relations plans require effective execution. A successful plan such as ours consisted of a unified front, simplified theme, and an effective spokesperson. A good way to make sure that our Public Relations strategy is successful is to identify an official company spokesperson who can deliver speeches thoroughly and effectively. A good spokesperson can deliver
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This note was uploaded on 04/23/2010 for the course BUSINESS 551 taught by Professor Charnell during the Spring '10 term at University of Phoenix.

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Success of PR plan - It is difficult to create a successful...

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