Market-Defining Story - Chapter 6 Market Research MAPP Co...

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Unformatted text preview: Chapter 6: Market Research MAPP Co. MARKET RESEARCH Plaza – West Plaza – Westport 45 MADISON 4445 Madison Ave, Kansas City, MO 64111 Market Defining Story – pg 134. Robb Page SUMMARY 45 MADISON LUXURY APARTMENTS Published Date: . . . . . . . . . Feb 01 2010 Report 3 pages NAICS Code: . . . . . . . . . . . 531311 Major Players Referenced: City Place at Westport INDUSTRY DEFINIT ION Class I: Residential Sub- class I: Single- family and Multi- family residential, cooperatives, townhouses, time- sharer developments. WEST-PLAZA AT A GLANCE Typical neighbor is predominantly of white ethnicity, majority attaining high school education level and generates about $33, 284 per year in household income. Renter 67% Population: . . . . . . . . . . . . . . 2,870 Vacancy Rate: . . . . . . . . . . . . 8.1% Median Household Income: . $33,284 Monthly Rent $832 Crime Rate Violent: 3 Property: 4 (1- lowest, 5- highest) Ethnicity: . . . . . . . . . . . . . . . White (73%) Hispanic (12%) Black (6%) Asian (4%) Other Age 45 to 65 (35%) 25 to 34 (31%) 18 to 24 (15%) 35 to 44 Education: . . . . . . . . . . . . . . . Education: ....
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This note was uploaded on 04/25/2010 for the course FIN 497 taught by Professor Clements during the Spring '10 term at University of Missouri-Kansas City .

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Market-Defining Story - Chapter 6 Market Research MAPP Co...

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