Elections and Campaigns

Elections and Campaigns - Elections and Campaigns The...

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2/5/2010 1 Elections and Campaigns The electoral triangle VOTERS CANDIDATES THE MEDIA What does each actor want? Candidates Mobilize supporters and persuade skeptics The Media Tell important, interesting stories Inform voters and hold candidates accountable Voters Choose a candidate with a minimum of effort
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2/5/2010 2 What Do Campaigns Do? 1. Have a message Answers the question why I am running for office Issues of importance Traits of the candidate 2. Target it to the proper audience Base Get Out the Vote Swing voters Persuade What Do Campaigns Do? 3. Transit messages A. Paid Media B. Free media 4. Spend money -Who Will Give them Money to Spend? Campaign Finance Laws Buckley v. Valeo (1976) - Federal Election Campaign Act 1971 - No Limit on campaign expenditure and independent expenditure - Limits on individual contributions - Public finance for Presidential elections - Disclosure requirement Bipartisan Campaign Finance Reform Act in 2002 - Increase individual contribution limits: $1000 $2000 per election cycle (inflation)
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Elections and Campaigns - Elections and Campaigns The...

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