MKT480 - IV. Preliminary Marketing Plan D. Distribution:...

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IV. Preliminary Marketing Plan D. Distribution: From origin to destination 1. Port Selection a. Qingdao Port b. Shanghai Port 2. Mode Selection: Advantages/Disadvantagser of each mode. a. Railroads is the cheapest to transport goods long distance. It can be slower than using a port or air transportation. b. Air carriers are the fastest way to transport merchandise but is also the most expensive. c. Water carriers are able to get your merchandise from point a to point b but is not the most efficient or cost effective. d. Motor carriers are very popular and account for 13% of all cargo in China but it isn’t the fastest way to transport merchandise. 3. Packing a. Marking and Labeling Regulations Completion of the Application form of Import Food Labeling Verification. Brief explanation of the original English label in Chinese. The label should include : Certificate of origin, registration information and qualifications of distributors or dealers, samples of Chinese label, and sample of product for inspection. Labeling regulations include the following: Name and trademark of the item. Ingredients. Net weight and solid content.
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Name, address, and telephone number of the name of manufacturer. Production date (y/m/d/) and storage instructions. Packer/distributor (name and address). Batch number. Country of origin. Quality guarantee and or/storage period (y/m/d/). Usage instructions.
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This note was uploaded on 04/30/2010 for the course BUSINESS mkt480 taught by Professor Susancarder during the Spring '10 term at N. Arizona.

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MKT480 - IV. Preliminary Marketing Plan D. Distribution:...

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