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Nova Southeastern UniversityH. Wayne Huizenga College of Business and EntrepreneurshipAssignment for Course: MGT 4800- Weekly Discussion 3Submitted to: Dr. Ravi ChintaSubmitted by: Kimberly WhiteShania Michaeleen GloudonRocco JackintelleJoel LacyTitle of Assignment: CERTIFICATION OF AUTHORSHIP: I certify that I am the author of this paper and that any assistance I received in its preparation is fully acknowledge and disclosed in the paper. I have also cited any sources from which I used data, ideas of words, whether quoted directly or paraphrased. I also certify that this paper was prepared by me specifically for this course. Student Signature: ___________________________ ******************************************* Instructor’s Grade on Assignment: Instructor’s Comments:
Amazon’s market position dominates the whole e-commerce industry based on data in the year2019. The share of the online market that Amazon has is e-commerce. It has a market share of 49.1%. The way that Amazon dominates the market share in the United States is through omnichannel retailing. Omnichannel retailing is when a company provides customers with the experience of ordering from their online platform anywhere on any device continuously. One way to increase Amazon’s market share in the United States is to have a wide range of network

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Term
Fall
Professor
N/A
Tags
Marketing, Amazon s market position

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