WINES OF ITALY - Jill Blume Enology Spet Department of Food...

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Unformatted text preview: Jill Blume Enology Spet Department of Food Science blume@purdue.edu FS 470 March 8, 2010 Tour of wine, food and culture Ita lia That's Italian Where in the world is Italy? California Italy 650 miles 42 Milan Rom e 32 Indiana Latitudes Geography California Area: 116,350 sq. mi. 158,000 sq. mi. Length: 736 miles 770 miles Width: 237 miles 250 miles Bordered by: NW - France N Switzerland & Austria NE Slovenia Topography of Italy Hort in the boot Political/Wine Regions of Italy 1. Abruzzi 2. Aosta Valley 3. Apulia 4. Basilicata 5. Calabria 6. Campania 7. Emilia-Romagna 8. Friuli Venezia Giulia 9. Lazio 10. Liguria 11. Lombardy 12. Marche 13. Molise 14. Piedmont 15. Sardinia 16. Sicily Maymester in Italy 2008 Explore Italys wine, food, and culture Visit wineries and vineyards Tour Milan, Piacenza, Florence, and Rome 16 days 30 students 3 credits www.studyabroad.purdue.com http://www.infonegocio.com/xeron/bruno/ita Top 5 producers of GRAPES* country % of world production 1 ITALY 15 2 France 12 3 USA 9 4 Spain 8 5 China 5 *Includes wine grapes & table grapes Top 5 Producers of Wine country % of world production 1 France 20 2 ITALY 19 3 Spain 11.4 4 USA 7.4 5 Argentina 5.9 www.wineinstiture.org Acres of Vineyards country % of world production 1 Spain 2 France 3 ITALY .2% 4 Turkey 6 USA www.wineinstiture.org Top 6 Exporters of Wine country % of world exports 1 ITALY 25 2 France 23 3 Spain 14 4 Australia 6 5 Chile 5 6 USA 4 www.wineinstiture.org WINE consumption per person each year country gallons change in consumptio n France 15 ITALY 13 7% Portugal 12 Spain 9 USA 2.3 10% 5 bottles per gallon x 13 gallons 65 bottles/ year or 1.25 bottles/week www.wineinstiture.org ~2,250,000 acres of vineyards ~600 million cases (49% white, 51% red/ros) ~1,000,000 winegrowers 14.5 gal per capita wine consumption Biggest foreign wine exporter to the USA The Good News Click to edit Master subtitle style One of the largest producer of wine worldwide, BUT a decrease in number of grape growers AND decrease in grape production One of the largest consumer of wine worldwide, BUT a decrease in domestic wine consumption 29 million wine drinkers above 14 yrs old, BUT only 1 million experts Average grape grower: over 60 yrs, 2.5 acres, weekend activity, poor technology Most growers just sell grapes http://www. infowine.com Some challenges for Italian wine in the near future.GLOBAL MARKETING, NATIONAL MARKETING, LOCAL MARKETING The Notsa Good News Click to edit Master subtitle style Italys White Grape Varieties Sauvignon Blanc Tocai Friulano Trebbiano (most popular) Verdicchio Vernaccia...
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This note was uploaded on 05/07/2010 for the course FS 470 taught by Professor Christianbutzke during the Spring '10 term at Purdue University-West Lafayette.

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WINES OF ITALY - Jill Blume Enology Spet Department of Food...

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