Guidelines for Case Analysis

Guidelines for Case Analysis - Organizational Behavior MAN...

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Organizational Behavior MAN 336 Guidelines for Case Analysis Case analysis provides students with an in-depth and real-world look at the complexities of managerial situations, and the opportunity to practice analytical skills that will be important in the real world. Cases allow you to associate relatively “clean” theoretical concepts and models with the messiness of management in action. The objectives of case analysis are clear thinking and sound analysis. Case Preparation 1. Read the case quickly once to gain the general overview of major issues presented in the class. Identify key actors. Try to gain a general grasp of their opinions, attitudes, and relationships to one another. 2. Reread the case more carefully , annotating, highlighting, and questioning. Read to gain a thorough understanding of the facts . Do not disagree with facts that are presented as such. Consider the opinions, judgments, attitudes, and feelings of actors in the case as “facts” that bear on the situation even if the opinions or judgments are clearly erroneous or biased. As objectively as possible, try to learn everything that contributes to understanding of the
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This note was uploaded on 05/08/2010 for the course MKT 1 taught by Professor Aroion during the Fall '09 term at University of Texas at Austin.

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Guidelines for Case Analysis - Organizational Behavior MAN...

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