Operational Impacts Demand Uncertainty

Operational Impacts Demand Uncertainty - The Operational...

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The Operational Impacts of Demand Uncertainty Making Supply Meet Demand in an Uncertain World - A decent 1994 article that is co-written by Wally Obermeyer, the main person in the case. This sets up the case as well. It's a very structured case with elements in it that are well-covered in your text. Although it may initially seem like I'm giving the case answers for free, it's actually a nightmare for the newbie who has to rely only on the current text and lectures. The Sport Obermeyer Case The Sport Obermeyer case describes the forecasting, planning, and production processes of a global skiwear supply channel. Although the company has a global supply network, most of its critical outwear products are sourced through the Hong Kong-based company Obersport, a joint venture between Sport Obermeyer and a Hong Kong partner. Obersport, in turn, manages supply and production processes in Hong Kong and China. Sport Obermeyer was founded by Klaus Obermeyer. Klaus used an informal approach to demand forecasting and product strategy.
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This note was uploaded on 05/12/2010 for the course ESI 6323 taught by Professor Guan during the Summer '09 term at University of Florida.

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Operational Impacts Demand Uncertainty - The Operational...

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