5 - Announcement Economics 121B Industrial Organization...

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1 Economics 121B Industrial Organization Fall 2009 Joonsuk Lee epflee@ucdavis.edu Week 5: Horizontal Mergers 2 Announcement ! Problem Set 2 is due: October 26, Monday, 9 am ! Problem Set 3 is available at the course website ! Due: November 4, Wednesday, 9 am ! Reading ! Monday: pp. 203-209 ! Wednesday : pp. 210-215 ! Friday: pp. 224-230 3 Week 5 ! Introduction to Mergers ! Types of Mergers ! Merger Trends and Antitrust Laws ! Horizontal Mergers ! Costs and Benefits ! Case Study ! Hart-Scott-Rodino Act and DOJ Merger Guidelines ! Conglomerate Mergers 4 Types of Mergers ! Horizontal mergers ! When rivals in the same market merge ! Example: Boeing-McDonnell Douglas (1997) ! Vertical mergers ! When two firms with potential or actual buyer-seller (downstream and upstream) relationships merge ! Example: Detroit Steel Corp.-Cleveland-Cliffs Iron (1970) ! Conglomerate mergers ! Three subcategories: Product extension, Market extension, “Pure” conglomerate mergers
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5 Merger Trends and Antitrust Laws
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This note was uploaded on 05/15/2010 for the course ECN 60112 taught by Professor Janinewilson during the Fall '10 term at UC Davis.

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5 - Announcement Economics 121B Industrial Organization...

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