(BUS) Leading Corporate Citizens, 3e

(BUS) Leading Corporate Citizens, 3e - Leading Corporate...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Leading Corporate Citizens, 3/e Leading Corporate Citizenship: Vision, Values, Value Added Fundamentally, leading corporate citizenship cannot evolve into constructive stakeholder relationships without the active participation of effective, aware, and progressive leaders. Aware leaders have thought deeply about their own values and vision and, as a result, are prepared for the complex world they must face. Being prepared will not necessarily lessen the complexity or the difficulty of the decisions they must make, but awareness does help leaders make the right decisions when challenges are high, as they inevitably are in complex social and political environments. Particularly in an era in which activists and other stakeholders can mobilize nearly instantaneously and globally, awareness of and response to the demands of leading a corporate citizen is a must. In effect, this mobilization is what happened in 1999 when activists prevented the World Trade Organization from meeting in Seattle, in 2001 when terrorists struck the World Trade Center and the Pentagon, and since that time in the increasing anti-globalization sentiments expressed by activists around the world. In light of challenges like these, the goal of this book is to help managers leading corporate citizens to understand the real world of complex dilemmas leaders face and the multiple perspectives embedded in every decision. The book also seeks to build awareness of the impacts and implications of those decisions on the people—the stakeholders—whom they affect. The book is organized as follows: Part 1, A Context for Leading Corporate Citizens : The first two chapters, including this one, explore the context in which businesses operate today. In this chapter, we have explored the spheres of human civilization as they are built on a healthy ecological environment. In Chapter 2, we will continue to explore the interrelationship of the corporation (as it exists within the economic sphere) and the organizations and enterprises that exist in the political and civil or societal spheres. Part 2, Leading Corporate Citizens with Vision, Values, and Value Added : Mere understanding of the need for balance among the spheres is insufficient to guide organizations successfully. Both individuals and organizations need clear and constructive visions embedded with constructive end values to get the kinds of added value that sustain a business. Successful leaders develop personal and organizational vision and awareness, growing intellectually, emotionally, and morally so that they can cope with the complexity and challenges of the global business arena. Higher levels of individual and organizational awareness and development, ongoing learning, and empowerment are also necessary for organizations to succeed in the complexity of the modern world. We will explore the realities and links among vision (Chapter 3), values (Chapter 4), and value added (Chapter 5). Part 3,
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 05/20/2010 for the course BUSINESS Book Summa taught by Professor N/a during the Spring '10 term at Open Uni..

Page1 / 13

(BUS) Leading Corporate Citizens, 3e - Leading Corporate...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online