Exercise4 - PSC41 (2) Research Methods Exercise 4:...

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PSC41 (2) Research Methods Exercise 4: Identifying Hypotheses Student Name:Jareth Beckelman-Groves ID #: 995026597 This exercise worth a maximum of 15 points 1. (4 pts) Researchers presented gender-stereotypic television or non-gender-stereotypic commercials to elicit the female stereotype among women. In everyday life, gender-stereotypic activities include cooking for women and working on automobiles for men. Women who viewed the stereotypic commercials gave ratings indicating less interest in educational vocational options in which they were susceptible to stereotype threat (i.e., quantitative domains) and more interest in fields in which they were immune to stereotype threat (i.e., verbal domains). This research was published in: Davies, P. G., Spencer, S. J., Quinn, D. M., & Gerhardstein, R. (2002). Consuming images: How television commercials that elicit stereotype threat can restrain women academically and professionally. Personality & Social Psychology Bulletin, 28 , 1615-1628. a.) State the research hypothesis: Women gave less interest in educational vocational options in which they were susceptible to stereotype threat and more in fields they were immune to after viewing stereotypical commercials. b.) Is this a directional or non-directional hypothesis? directional
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This note was uploaded on 06/02/2010 for the course PSC 78918 taught by Professor Dawnteearly during the Winter '09 term at UC Davis.

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Exercise4 - PSC41 (2) Research Methods Exercise 4:...

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