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Unformatted text preview: 26 Jan 2009 Lesson 8, Assn 1 Case Exercise for Hammermill Paper Company Answer the following questions concerning the case "Hammermill Paper Company." Your response should be both thorough and succinct; be sure to use correct spelling and grammar. 1. How should corporate headquarters communicate the new planning procedure to the organization? Who should constitute the primary audience for communications about the planned change? Are there important secondary audiences? What role should written communications play in introducing the change? What role should oral communications play? 2. Who should be the primary source for communications about planning with each audience? What role should the CEO play? What role should the "responsible officer" play? In general, who should be the primary spokesperson(s) for the change? 3. What are the most important changes introduced by the new planning procedure? From the perspective of corporate headquarters, what are the advantages of and potential problems with planning? From the perspective of corporate headquarters, what are the advantages of and potential problems with planning?...
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- Spring '10